Norsan Media organizes and host a variety of concerts, festivals, and family events throughout the year in Charlotte, NC. Some of the premier events include the national award-winning Hola Charlotte Festival celebrating Hispanic Heritage month, hosted in the streets of Uptown Charlotte featuring a Latin American Cultural Village and two stages. Our ongoing 5 de Mayo festival with its unique entertainment including cultural dances, nationally recognized Mexican bands and a children’s fun zone. El Grito Festival celebrating Mexican Independence Day is a special one due to the appearance of the Mexican consulate and an official proclamation by the North Carolina Governor.


In 2019, Norsan Media launched the Vida Y Salud Health & Wellness Expo with the support of Novant Health and BCBSNC to bring health screenings, educational panels, fitness activities, and preventive care education in a fun space for the whole family. Norsan Media is excited to present the biggest tailgate party in town for Mexican National Team fans; ‘Raza Fun Fest’ hosting and entertain fans who will be partying long before the Gold Cup matches begin. The Tailgate will feature food trucks, live music, celebrity DJs, brand activations and large TV screens for fans to watch the game that comes before the MNT match.


Norsan Media is committed to supporting Hispanics in the markets we serve through ongoing media partnerships with non-profit organizations.  Norsan Media hosts a variety of charitable events including the record-breaking “Score Miracles” Radiothon that recently raised more than $110,000 in less than 24 hours for the Levine Children’s Hospital. In December, Norsan Media organizes the annual ‘El Juguetón’ Toy Drive to benefit Camino Community Center that collects over 1,500 to be donated to underprivileged children on Christmas.

All of our events are terrific opportunities for sponsorship and provide a unique and direct way to connect with the Hispanic consumer at a local level.