Using digital media means using new technology both to create and support the media
Mobile Applicationsfor each radio station are available on both iPhone and Android devices: More than 700,000 downloads and continuous downloads daily.
Through our radio personalities’ and station’s Facebook, Snapchat and Instagram pages we give our customers another platform to tap into the Hispanic community
Individual station websites for all of our radio networks featuring news, sports coverage, DJ info, LIVE streaming, and events in Spanish for our community and listeners. More than 850,000 visits/month combined!
Push Notifications, Spots and Visual Ads
A push notification is a message that pops up on a mobile device. … Push notifications look like SMS text messages and mobile alerts, but they only reach users who have installed ours app
Facebook–which has most of its traffic on mobile–increases the adoption of its Facebook Live platform
With changes to Facebook’s news feed algorithm, you’re facing increased competition to get your content in front of your fans.
Mobile advertising is a form of advertising via mobile (wireless) phones or othermobile devices. It is a subset of mobile marketing. It is estimated that mobile app install ads accounted for 30% of all mobile advertising revenue in 2014
The constant updates from rolling news television channels and the increased use of mobile phones