For the past 15 years, Norsan Media has been a vital source of news and information for the
Hispanic community throughout the Southeast United States. As fear and uncertainty grip our
nation in the face of COVID-19, we remain dedicated in our commitment to the communities
we serve. We are expanding our local coverage to include live interviews with local health
experts and other public health sources that specifically and can effectively serve the Hispanic
community. Our stations give a familiar trusted local voice to an alarming national concern.
Right now, Hispanics living in our markets are actively tuning in to our local DJs, guest experts
and news reporters via Norsan Media’s multiple radio and digital platforms. Listeners are
tuning-in in large numbers due to our ability to offer location specific up to date information
as this public health crisis develops. Our intention is to offer culturally targeted information
that is easily understood and relatable to the many families who connect through our media
platforms.
Your messages of support matter now more than ever. While business as usual is temporarily
in flux, your company’s ad campaign reflecting your support during this time of uncertainty can
enhance your brand engagement with the Hispanic community.
Failing to keep your brand positively associated during this time could lead to lost revenue in
the future.
Our team is here and dedicated to help you shape your message over the coming weeks to
ensure your relationship with the Hispanic community emerges stronger than ever.